Spotify reveals the video podcast without interruption, the payments driven by the audience, and the Spotify new SPOTIFY platform

Live from Spotify’s La Campus, today we have announced a series of new offers that aim to greatly help creators to develop their fans significantly and improve their video inputs on Spotify. during Play nowSome of the great creators, artists and authors in the world joined us to obtain valuable updates on our business from the company’s executives, in contact with the Creator’s Spotify partnership team, and explored modern video and sound production facilities.

“Spotify Premium has long set the standard to listen to any device,” joint Spotify founder and CEO Daniel Eck. “By providing a better video in its class that is not interrupted by advertising breaks, along with the flexibility of Spotify and the flexibility of spreading, we can provide an experience for your audience superior to any platform. By giving you, the creators, and another path to achieve income outside the ads, we are driving to eliminate more From the time to do what you like: create. “

So, what is the creators hiding? They will be part of a new compensation form and the public’s leadership for the distinctive video consumption, and their fans will now get a video content without interruption by ads. Spotify Parties ProgramA completely new liquefy program for creators hosted with Spotify will be launched, allowing creators to earn more to their audio content and video. This program will offer the audience paid payments from excellent video revenues and advertising components.

Spotify is one of the world’s largest platforms for creators, with more than 640 million users and more than 250 million subscribers. Video consumption grows rapidly on Spotify, so we improve the experience of watching and equipping creators with the tools and resources they need to communicate with fans, growth and enthusiasm.

We have seen shifts in podcast trends around the industry worldwide, and one of them is that video consumption hours have quickly expanded-more than 250 million users who have seen a video podcast on Spotify, and says nearly two-thirds of the podcast listeners that they prefer podcast with the video.

The number of creators was actively fully videos on Spotify with more than 50 % on an annual basis. There are now more than 300,000 videos on Spotify, including common programs like Joe Rogan experienceand Call her fatherand CEO Diary with Stephen Bartlettand Correct mangoand Comments section with Drew Avaloand Therapuss with Jake Shenand What now? With Trefor Noahand Modern wisdomand Erika taught meAnd more. We also recently activated music videos in 85 additional markets, and the participation continued to rise.

Pressley Ann/Getty Images for Spotify

“Through many standards, it’s the fastest way to succeed in Spotify today.” The new half of the podcast that builds a sustainable audience that includes the video. ” Spotify, co -chair and chief official of producer Gustav Sourcerom. “With the new tools, features and experiences we launch, we expect the edge to continue to grow. This is an opportunity for everyone in the room and beyond.”

For creators

How does everything work? Whether someone is only PodCaster, or new to adopt the video on our platform, or unprecedented video creator, our latest video shows will open additional paths for income and growth.

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Creators can now apply to join Spotify partner program. This new income program opens more opportunities for creators to earn their content revenues and convert their offers into sustainable work. Spotify Partner has two components: Excellent video revenues and Ads. Both programs will be available to creators to earn revenue based on video consumption from Spotify Premium subscribers in The United States, the United Kingdom, Canada and Australia begin in January.

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We are developing our PodCaster platform to serve the best needs of creative creators today with a more expanding and simplistic center: Spotify for creators.

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We create more opportunities for creators to deepen contacts with their fans and submit Best experience to watch video with Spotify.

Discover
We offer Videos for creators To enhance the ability to discover and enhance their Podcast rings on Spotify.

Click to read more details On these new opportunities and programs for creators and consumers.

“This is an opportunity for everyone in the room and outside,” Gustav continued. “Our goal is to build your best experience so that you can communicate better with your audience. And connect your creativity to the world.”

For the masses

Since we have facilitated the fans to move, discover music, podcasts and audio books on Spotify, we benefit from the flexibility of our platform to give fans new ways to experience video.

In addition to the distinguished subscribers in the United States, the United Kingdom, Australia and Canada, you get video content without interruption through ads that start in January, and we make it easy for fans to flow their favorite video content in the front or background without disrupting the experience – whether they use Spotify Free Or Premium. For example, they can start an episode while preparing for this day, and watching the front before their phones slide to their pockets to continue listening in the background on the while.

Fans can expect a collection of great video features, including seasons, comments and disk to zoom, cleaning the mini image and new ways to find podcasts and depth.

Check more coverage from Spotify’s Play now It happened.