Emirates news report: The 77th Cannes Film Festival has become an auspicious event for the Pakistani film industry as Ingenuity Productions, a Pakistani 3D production company, is gearing up to screen the 3D animation film “The Chronicles of Umro Ayyar” at the Cannes Film Festival. festival.
The production house will premiere its animated film online at the Cannes Film Market via Marche Du Film’s Cinando video-on-demand service.
“The online presence of our film at Cannes Film Market promises to engage audiences, showcasing the rich stories and cinematic prowess emerging from Pakistan,” said Haris Basharat, CEO, Ingenuity Production, while expressing his excitement.
It is a proud moment for Pakistanis across the world as Karachi-based animation production company Ingenuity Productions proves its place at Cannes with its stunning 3D animation film The Chronicles of Umro Ayyar.
The film is described as an adventure fantasy, and is inspired by the epic story of Tilism e Hoshruba. The story narrates the exciting adventures of the legendary trickster hero Amr Ayar as he travels through time and magical worlds.
However, beneath the fantastical surface lies a deeper theme that resonates with audiences of all ages: the search for true connection and the overcoming of selfishness. Amr Ayar’s journey becomes a testament to the power of forging connections that transcend differences of race, gender, class, age, and personality.
Besides the animated film, Ingenuity Productions is also working on another 3D animated series titled “Science Voyagers”. This series depicts a curious boy who embarks on time-traveling adventures to meet the greats of scientific history. Additionally, the company is credited with producing two 2D animated series: “Aria and the Magic Jungle,” which focuses on environmental awareness, and “Yolki and Hatch,” which centers on childhood development. “We want to showcase the potential of the Pakistani animation industry on the global stage. We are confident that the film’s stunning visuals and story will captivate audiences around the world,” said Haris Basharat, CEO of Ingenuity Production. [email protected]