Hollywood celebrities like Sharon Stone and Halle Berry are emptying out their closets to help fight the fires
When wildfires devastated parts of Los Angeles, California last week, real estate agent Jenna Cooper began asking friends for clothes and other items to help those in need.
Her request quickly spread through a network of powerful women. Actors including Sharon Stone and Halle Berry responded, offering jackets, shoes, clothing, handbags, belts, pajamas and more from their own collections.
“I’m packing my entire wardrobe,” Perry wrote on Instagram. “If you live in the Southern California area, I urge you to do the same. This is something we can do now.”
Cooper, who also runs a home goods store called +COOP, cleared out half the space to create a pop-up shopping experience for displaced people to grab what they need. Many Angelenos lost entire homes in the fires.
Stone posted information about the donations on social media, which helped attract publicity. She and her sister, Kelly Stone, contributed clothes, bedding and more, and Kelly volunteered to help shoppers.
“The first thing they need when they come into the store is a hug,” Kelly Stone said. Then she said to the shoppers: Show me your pictures, how do you dress? So you can point them to jackets or coats that reflect their style.
At the store on Friday, a therapy dog āānamed Jackie Robinson greeted people at the door. Inside, they looked through racks of dresses and coats, stacks of jeans, racks of shoes, and baskets of handbags.
The offerings ranged from sets of new lingerie from Target to new or slightly used Zara dresses and some Gucci and Ferragamo shoes in the mix.
Cooper said she has received donations and volunteer support from power players throughout Los Angeles, California, including actors, CEOs, lawyers, restaurant owners and mothers. She said her network of real estate agents in New York was sending gift cards.
A Hollywood stylist came in with two large bags of items from her closet and was enlisted to help organize the store for shoppers.
“I know people who have lost everything, and even people I don’t know that I feel very sad for,” said Lisa Serra, who has worked for celebrities including the Kardashians and Lenny Kravitz. āI decided I was going to get everything I could.ā
Ellen Bennett was selecting items for her 72-year-old mother, who lost her home in the Eaton Fire on Los Angeles’ East Side. Bennett said she chose the “basics,” including socks, a sweater, pants, a jacket and a pair of running shoes.
She left her home with her dog, a bag and just a few things. āI thought she was going to come back,ā Bennett said of her mother, adding: āIt’s so special and beautiful that in this time of tragedy, people are rising up and helping each other.ā
Shop owner Cooper said she helped a man find a pair of sneakers so he could run on the beach, something he had not done since the fires. She said she was overwhelmed by the response to her idea to help.
āThis is the city of love, and everyone wants to support each other,ā Cooper said. ā Reuters